An interesting thing about the trend in Men's Night Out among high-end retailers... For men's night, the shops use free pizza and beer to attract male shoppers. When the men arrive, they often find their wives have set up wish list at the same store(s) that sponsored the event. That's because the previous week the stores have a Ladies Night (with wine and tiny pastries) to ultimately make things easier on the guys.
(Read the Cazenovia Men's Night Out 2005 Recap)
Posted by jimj at December 17, 2005 09:39 AM | TrackBack